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At the recent signing ceremony, Peer Naubert, Managing Director of Bundesliga International GmbH, and VFF representatives solidified their commitment to strengthening youth development, coach education, and football management in Vietnam.  Naubert, reflecting on the memorable friendly match between Vietnam and Borussia Dortmund in 2022, expressed his admiration for Vietnamese football and pledged to facilitate more engagements with top German clubs.  He highlighted the successful Dortmund visit, which included a series of impactful activities, and acknowledged the valuable training opportunity for the Vietnamese women’s team in Germany. Naubert underscored Vietnam’s significance as a key market for the Bundesliga, emphasizing their ongoing initiatives to foster trade cooperation between Vietnamese and German football clubs.  Discussions are already underway to host Dortmund’s youth team in Hanoi for training camps and friendly matches, offering a unique cultural and f...

In recent years, Vietnam has emerged as a sought-after destination for internationally acclaimed musicians to include in their tour itineraries. This trend presents a unique opportunity for the country’s tourism sector to create immersive experiences that seamlessly blend music with the rich local culture and cuisine, captivating visitors seeking extraordinary adventures. A Magnet for Renowned Artists Irish pop icon and Westlife band member Kian Egan mesmerizes the audience in Hanoi towards the end of 2024. Source: VOV As per Future Market Insights, the global music tourism market is projected to touch a staggering US$11.3 billion by 2032. Vietnam has successfully hosted several international concerts in recent times. In October 2024, the band “Arrival From Sweden” embarked on “The Music of ABBA” tour, enchanting audiences across Ho Chi Minh City, Danang, Ninh Binh, and Hanoi . Vietnam’s allure as a concert destination for global superstars is not a new phenomenon. In...

Discover Hanoi’s renowned pho brands, such as Pho Thin, Pho Ngoc Vuong, and others, at the upcoming Pho Festival in 2024. Taking place from March 15 to 17 in Nam Dinh City, this festival aims to celebrate the art of traditional pho-making. It’s also an opportunity for both tourists and locals to savor and explore the diverse flavors of pho, which are deeply rooted in regional cultures throughout Vietnam.  A long queue of diners at Pho Bat Dan, Hanoi. Photo: Minh An/The Hanoi Times The festival will feature various activities aiming to promote Vietnamese cuisine and drive pho towards becoming a symbol of national pride, contributing to the growth of domestic and international tourism. Vietnam is currently preparing a dossier to submit to UNESCO to have Vietnamese Pho recognized as a World Heritage Site. Le Thi Thiet, the President of the Nam Dinh Culinary Culture Association, shared that the festival will include a Vietnamese Pho Street comprising more than 50 booth...

Under the support of the International Fund for Agricultural Development (IFAD), Spouses of Heads of Mission (SHOM) had the opportunity to explore the diverse cuisine of Vietnam’s rural and ethnic minority communities at a conference. Spouses of Heads of Missions enjoying the food and drink of Vietnamese ethnic minorities. Photos: IFAD The conference took place at the French Hospital in Hanoi and provided SHOM members a unique opportunity to engage with these communities through their culinary traditions. SHOM, a network that fosters connection and cultural exchange among the expatriate diplomatic community, organized an immersive experience that went beyond just food tasting. Participants gained insights into the nutritional value and cultural significance of each recipe, promoting understanding and appreciation for the communities from which these recipes originated. A highlight of the workshop was the launch of “Vietnamese Recipes and Stories from Ethnic Families,” ...

Vietnam news March 3 headlines: PM asks for greater efforts to boost new growth motivations; Binh Duong, Japanese region cooperates in building environmental protection capacity; Vietnam, Italy see strong potential in agricultural cooperation; Da Nang steps up cooperation with Thailand’s Ubon Ratchathani province; January iron and steel imports from China see a drastic upturn; Increased goods consumption helps stimulate domestic market growth; Durian emerging as ‘golden fruit’ among Vietnam’s exports; Vietnam continues to welcome thousands of cruise tourists in March; Nguyen Thuy Linh defeats former world champion at 2024 German Open Badminton Championship Binh Duong and Japanese region cooperate in building environmental protection capacity. (Photo: VNA) Binh Duong, Japanese region cooperates in building environmental protection capacity The enhancement of environmental protection capabilities for officials has taken center stage in the collaboration be...

Several cultural heritages have recently been recognized in different provinces and regions of Vietnam. These heritages include Cheo, a traditional Vietnamese opera, in Phu Tho province. Another heritage is Mo Muong, a practice performed during funerals, religious festivals, and life cycle rituals by the Muong ethnic group in Dak Lak province. The Thai Trang ethnic community’s Cau mua festival, a rain praying ceremony, in Son La province has also been acknowledged. Other recognized heritages include the Cau Ngu festival, a whale worship festival in Ha Tinh province; Pao Dung folk singing of the Dao ethnic group in Ha Giang province; the Cau mua ritual, a ceremony for praying for a bumper crop, of the Pa Then people in Ha Giang province; the boat racing festival in Quang Ngai city; and the traditional Dom Long Neak Ta festival of the Khmer ethnic group in Tra Vinh province. Vinh Long province has two heritages included in the list: Hat boi folk singing and the Van Thanh Temple festi...