Capturing the Korean Wave: Binh Thuan’s Vision for Attracting Korean Visitors
The signing ceremony of cooperation agreements between tourism agencies of Binh Thuan and the Republic of Korea. (Photo: VNA) Binh Thuan played host to a business networking event on March 19 in Phan Thiet City, gathering nearly 100 representatives from agencies, tourism enterprises, and media organizations from the south-central Vietnamese province and the Republic of Korea (RoK). The event is expected to boost the number of Korean tourists to Binh Thuan and open up opportunities for cooperation in investment, high-end tourism services development, and more effective destination promotion. Participants exchanged insights, introducing the RoK’s tourism potential and products, as well as Binh Thuan’s unique strengths, natural and cultural heritage, and tourism offerings. As one of Vietnam’s premier tourist destinations, Binh Thuan is solidifying its position on the international tourism map. The province boasts a stunning natural landscape, a 192-kilometer coastline, a mil...